eBay Revenue and Growth Statistics (2024)

eBay user stats. Includes data on valuation, market capitalization, revenue, profit, investments, and more.
Last updated on:
December 29, 2023
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Amazing statistics about eBay?

  • eBay’s net worth (valuation) as of 2022, was $27.30 billion
  • In 2022, eBay, the American e-commerce corporation, had a net worth of $27.30 billion.
  • As of March 2023, eBay’s market capitalization stood at $23.76 billion.
  • In the 2022 fiscal year, eBay’s GMV was $73.9 billion
  • In 2022, eBay generated a gross profit of $7.115 billion
  • In the 2022 fiscal year, eBay’s net revenue amounted to $9.8 billion
  • eBay saw its net loss amounting to $1.3 billion in 2022
  • There are over 2 billion daily transactions on eBay
  • As of 2022, eBay has more than 158 million users
  • In the second quarter of 2022, U.S.-based e-commerce platform eBay had some 138 million active buyers worldwide
  • As of 2022, there were over 20 million active sellers on the platform of the popular e-commerce giant, eBay.
  • In 2022, eBay’s total number of employees increased by 7.41% from the previous year (11,600 employees)

Overview about eBay

eBay at a glimpse

On September 3, 1995, Pierre Omidyar founded Auction Web, which later became eBay. Today, eBay is one of the largest e-commerce companies in the world, connecting buyers and sellers in over 190 markets. Despite experiencing an increase in annual net revenue due to the COVID-19 pandemic, eBay’s recent financial status has become more questionable. The company has seen a decline in the number of active buyers and customer satisfaction levels, as well as a decrease in gross merchandise volume. In an effort to rethink its business model, eBay announced several new acquisitions in 2022, including the NFT marketplace Known Origin and the online marketplace TCG player.

In addition to being a pioneer in e-commerce, eBay was also an early forerunner in mobile shopping with the launch of its app in 2008. The app has been downloaded over 13 million times in the United States alone, with an average of 1.7 million active iOS users and 1.6 million Android users per day. Globally, the eBay shopping app is downloaded by millions of users each month.

How much is eBay worth? (Valuation)

In 2022, eBay, the American e-commerce corporation, had a net worth of $27.30 billion.

eBay continues to be one of the largest and most successful companies in the e-commerce industry, offering a wide range of products and services to its customers.

The company’s success can be attributed to its innovative business strategies, such as its online auction platform, which has revolutionized the way people buy and sell goods online. Additionally, eBay’s commitment to providing a safe and secure online shopping experience has helped it build a loyal customer base that continues to grow year after year.

Source: Morning Star

eBay Market Capitalization

As of March 2023, eBay’s market capitalization stood at $23.76 billion. This represents a significant increase from the previous year when its market cap was $22.50 billion.

The increase can be attributed to a number of factors, including the company’s strong financial performance and its ability to adapt to changing market conditions.

Additionally, eBay has continued to invest in new technologies and initiatives, such as its partnership with Google to offer personalized shopping experiences to users. As a result of these efforts, eBay is well-positioned to continue its growth trajectory in the years to come.

Source: Companies Market Cap

eBay Gross merchandise value (GMV)

In the 2022 fiscal year, eBay, one of the leading e-commerce sites in the world, reported a gross merchandising volume (GMV) of $73.9 billion, which was lower than the $87.37 billion volume in the previous year.

This decline in GMV could be attributed to various factors such as the ongoing COVID-19 pandemic, which has significantly impacted the global economy, as well as the rise of other e-commerce giants such as Amazon and Alibaba.

Additionally, eBay has faced stiff competition from new and emerging e-commerce platforms that offer niche products and services, as well as more personalized and streamlined customer experiences.

Despite these challenges, eBay has continued to innovate and adapt to changing market dynamics, introducing new features and initiatives such as their “Authenticity Guarantee” program, which aims to verify the authenticity of luxury goods sold on the platform.

Source: Statista

eBay Revenue

In the 2022 fiscal year, eBay’s net revenue amounted to $9.8 billion, which represented a significant decrease from the preceding year’s 10.4 billion U.S. dollars.

Source: Macrotrends

eBay revenue by region

In 2022, eBay had a strong financial performance in Germany, generating $1 billion in revenue. This impressive achievement was not only limited to Germany, as the company also had remarkable revenue growth in other regions.

In fact, the United States was the region with the biggest annual revenue of $4.8 billion, which shows eBay’s success in different parts of the world.

This could be attributed to eBay’s effective marketing strategies, innovative technologies, and user-friendly platform that cater to the needs and preferences of its customers. With its continuous growth and expansion, eBay is expected to maintain its position as one of the leading e-commerce platforms in the world.

Source: Statista

eBay Gross Profit

In 2022, eBay generated a gross profit of $7.115 billion.

This figure is a testament to the company’s success and the effectiveness of its business model. eBay’s ability to connect buyers and sellers from all over the world has made it a household name in the e-commerce industry.

The company’s user-friendly platform, coupled with its reliable payment and shipping systems, has made it a go-to destination for millions of shoppers worldwide.

In addition, eBay’s commitment to innovation and customer satisfaction has ensured its continued success in the highly competitive world of online retail.

Source: Macrotrends

eBay Profit (Net Income)

In the most recently reported fiscal year, the online auction and selling website eBay saw its net loss amounting to $1.3 billion, down from 13.6 billion U.S. dollar net income in the previous year.

This decline in income could be attributed to several factors, including increased competition from other e-commerce sites, changes in consumer buying habits, and the impact of the COVID-19 pandemic on the global economy.

Despite this setback, eBay remains a major player in the online retail industry, with a wide range of products and a loyal customer base. The company is actively working to regain profitability through initiatives such as expanding its international presence, improving its mobile app functionality, and partnering with other businesses to offer special deals and promotions to customers.

Source: Macrotrends

eBay Funding

eBay has been successful in raising a significant amount of funding throughout its history, having raised a total of $1.2 billion over the course of three rounds.

This impressive feat is a testament to the company’s strong leadership and innovative approach to e-commerce. eBay’s most recent funding round was on November 7, 2022, where they successfully secured additional funding through a Post-IPO Debt round, demonstrating the company’s continued growth and success in the market.

Source: CrunchBase

eBay Investors

eBay has attracted investment from notable venture capital firms such as Maveron and Benchmark.

Source: CrunchBase

eBay Investments

eBay is a company that has been actively investing in other companies in the industry.

They have made 49 investments thus far, proving themselves to be a major player in the investment game. Their most recent investment was on May 5, 2022, when Funko raised $263 million.

This shows that eBay is not afraid to invest significant amounts of money into companies that they believe have great potential.

Moreover, eBay’s investment in Funko is an indication that the company sees value in the collectibles market, and it is a sign that they are willing to take risks in order to achieve success in this area. Overall, eBay’s investment strategy is one that is worth keeping an eye on, as it could have a major impact on the future of the industry.

Source: CrunchBase

eBay Acquisitions

eBay has a track record of acquiring and integrating companies to expand its reach and capabilities. In fact, they have acquired a total of 70 organizations over the years, each bringing unique assets and expertise to the table. These acquisitions have helped eBay stay competitive and innovative in the constantly evolving e-commerce industry.

The latest addition to eBay’s portfolio is 3PM Shield, a company focused on brand protection and enforcement. This acquisition is a strategic move for eBay as they look to enhance their platform’s capabilities and provide better protection for their customers. With the addition of 3PM Shield’s technology and expertise, eBay can strengthen its position as a trusted marketplace for both buyers and sellers.

Overall, eBay’s acquisition strategy has proven successful in driving growth and innovation. As they continue to explore new opportunities and partnerships, it’s clear that eBay is committed to staying at the forefront of the e-commerce industry.

Source: CrunchBase

How many transactions go through eBay?

In recent years, the eBay platform has experienced incredible growth in the number of daily transactions.

This is a testament to the popularity and trust that users have in the platform, as well as the convenience and ease of use that it offers. With over 2 billion daily transactions, eBay has firmly established itself as a key player in the e-commerce industry, serving millions of customers around the world.

The platform’s success can also be attributed to its commitment to providing a safe and secure environment for buyers and sellers to conduct their business, as well as its continuous efforts to improve the user experience through new features and innovations.

Source: Big Commerce

How much do eBay users transact on the platform every day?

Selling an item on eBay involves certain fees that need to be taken into account.

One of these fees is the final value fee, which is a percentage of the sale price that eBay keeps. The percentage varies depending on the category of the item being sold but is generally 13.25% or lower. In addition to this percentage, eBay charges a flat fee of $0.30 per order.

It is important to note, however, that eBay offers various options for sellers to lower their fees. For example, eBay provides a discount on final value fees if the seller is enrolled in eBay’s Top Rated Seller program, which requires maintaining high levels of customer service and satisfaction.

Additionally, eBay offers a fee reduction for sellers who use eBay labels to ship their items, as well as for those who offer free shipping. Therefore, it is important for sellers to carefully consider these options and factor them into their pricing strategy to maximize their profits.

Source: eBay

How many eBay users are there? (Number of Buyers + Sellers using eBay)

As of 2022, eBay has more than 158 million users. The number of users has been increasing steadily over the years, making it one of the most popular e-commerce websites in the world.

eBay was founded in 1995 and has since become a household name, with millions of people using the platform to buy and sell goods every day.

The company has also expanded its services to include payment processing through PayPal and has acquired other companies such as StubHub to diversify its offerings. Despite facing competition from other e-commerce giants such as Amazon, eBay has managed to maintain its relevance and popularity among online shoppers.

How many eBay buyers are there?

In the second quarter of 2022, U.S.-based e-commerce platform eBay had some 138 million active buyers worldwide.

This impressive number of buyers is a testament to eBay’s continued success in the industry, as it continues to provide a user-friendly platform for online shopping.

eBay’s reach is truly global, with buyers from all corners of the world using the platform to purchase items ranging from clothing to electronics to rare collectibles.

As more and more consumers turn to online shopping, eBay is poised to maintain its position as a leader in the e-commerce space, offering a vast selection of goods at competitive prices.

Source: Statista

How many eBay sellers are there?

As of 2022, there were over 20 million active sellers on the platform of the popular e-commerce giant, eBay.

These sellers come from various parts of the world and offer a wide range of products and services to buyers. The large number of sellers on eBay is a testament to the platform’s popularity and the opportunities it offers to individuals and businesses alike.

In addition to being a marketplace for buyers and sellers, eBay has also been instrumental in promoting entrepreneurship and empowering individuals to start their own businesses. Many sellers on eBay have been able to grow their businesses and expand their reach by leveraging the platform’s features and resources.

Overall, eBay’s success as a marketplace can be attributed to its ability to connect buyers and sellers from all over the world and create a thriving ecosystem of commerce and entrepreneurship.

Percentage of eBay sellers by country

This statistic provides insight into the distribution of eBay sellers globally as of June 2020, with a focus on the top sellers in each country.

According to the data, the United States was the country with the largest number of top eBay sellers, with 31% of them based in the US. The United Kingdom and Germany were the second and third most popular seller locations, accounting for 29% and 15% of top sellers, respectively.

It is worth noting that while these three countries have the largest number of top eBay sellers, there are many other countries with thriving eBay markets, which together make up the remaining 25% of top sellers. The data also suggests that eBay is a truly global platform, with sellers from all over the world finding success on the platform.

Source: Statista

Who are the leading sellers on the eBay platform by the number of feedbacks and ratings?

As of 2022, worldofbooks08 has established itself as one of the most prominent eBay sellers of used books.

With over 91,000 feedback ratings in the previous 30-day period, it has proven to be a reliable source for book enthusiasts, students, and collectors alike.

Its extensive inventory of books, spanning multiple genres and subjects, has attracted a diverse and loyal customer base. Additionally, worldofbooks08’s commitment to quality customer service, fast shipping, and competitive pricing has earned it a reputation as one of the best online book retailers.

With its continued success, it is sure to remain a top choice for those in search of affordable and high-quality used books.

Source: Statista

How are eBay users? (eBay users demographic)

eBay users by gender distribution

According to recent statistics, ebay.com‘s user base consists of 65.73% males and 34.27% females.

This may be attributed to a variety of factors such as differences in shopping habits, preferences, and other socioeconomic factors.

It is interesting to note that this gender distribution has remained relatively consistent over time, indicating a stable and reliable user base. Additionally, ebay.com has implemented various strategies targeting different demographics in order to provide the best possible user experience for each group.

Despite the male-dominated user base, ebay.com continues to be a popular and successful online marketplace for both buyers and sellers alike.

Source: Similar Web

eBay users by age distribution

In terms of visitor demographics, it is worth noting that the largest age group of visitors falls between the ages of 25 and 34.

This age group is particularly important for a number of reasons. Firstly, they are likely to be in the prime of their working lives, meaning that they have greater purchasing power compared to younger visitors.

Secondly, they are often more tech-savvy than older visitors, making them an important target audience for digital marketing efforts.

Finally, this age group is often more open to new experiences and more adventurous, making them ideal candidates for new product launches or innovative marketing campaigns.

Source: Similar Web

eBay users by country

In recent years, the United States has emerged as the largest source of desktop traffic to ebay.com, showcasing its status as a key player in the world of e-commerce.

This can be attributed to the country’s large population, high internet penetration rate, and robust economic growth, which have all contributed to the increasing popularity of online shopping in the United States.

Additionally, the country’s culture of convenience and instant gratification has led to the rise of e-commerce giants such as Amazon and eBay, which have become household names in the United States and around the world. As e-commerce continues to grow and evolve, the United States is poised to maintain its position as a dominant force in the industry, driving innovation and shaping the future of online retail.

Source: Similar Web

Where is eBay available? (in which country)

eBay is a global business, serving customers in over 190 countries worldwide.

Where are eBay Offices located?

eBay is a multinational e-commerce corporation with a global presence, as evidenced by its numerous offices located in various parts of the world.

The company’s headquarters is situated in San Jose, United States, at 2025 Hamilton Ave. Over the years, eBay has expanded its reach and established itself as a major player in the e-commerce industry, offering a wide range of products and services to customers around the globe.

With its user-friendly platform and innovative features, eBay has revolutionized the way people shop online and has become a go-to destination for shoppers looking for great deals and a hassle-free shopping experience.

Despite facing stiff competition from other e-commerce giants, eBay continues to thrive and grow, driven by its commitment to providing its customers with the best possible shopping experience.

Source: Craft

How many people work at eBay?

In 2022, eBay’s total number of employees increased by 7.41% from the previous year.

This can be attributed to the company’s continued growth and success, which has resulted in the need for more employees to support their operations.

It’s worth noting that eBay experienced a significant decline in employee numbers in 2021, with a 14.96% drop from the previous year. However, the company has managed to bounce back and exceeded its employee count from two years ago.

This could be a result of the company’s strategic hiring and expansion plans, which have allowed them to increase their workforce and subsequently, their ability to serve their customers more effectively.

Source: Macrotrends

How does eBay make money?

eBay makes money or generates revenue through transactions on its platform, which is one of the many ways it makes money.

The company also generates revenue through advertising, the fees it charges, and the various services it provides to its customers.

One of the key reasons for eBay’s success is that it was one of the first online platforms to popularize the concept of matching buyers and sellers. By doing so, eBay revolutionized the way people buy and sell goods online.

Additionally, eBay’s platform has evolved over the years to include a wide range of features and tools that help buyers and sellers make informed decisions about their transactions. From its early days as a simple auction site to its current status as a leading online marketplace, eBay has continued to innovate and expand its offerings to meet the needs of its users.

As a result, eBay has become a trusted and reliable platform for millions of people around the world who are looking to buy and sell goods online.

What is the market share of eBay in the e-commerce industry?

According to recent data, eBay holds a 4.7% share of the eCommerce retailer market in the United States.

This number, while significant, pales in comparison to eBay’s share in other countries around the world. In fact, eBay’s global market share is over 7%.

This suggests that eBay has a stronger foothold in the global market than it does in the US market and that there may be opportunities for eBay to expand its presence in the United States.

However, it is important to note that the eCommerce retailer market is highly competitive, and eBay will need to continue to innovate and differentiate itself in order to maintain and grow its market share.

How much time do eBay users spend on the platform?

According to recent data, eBay is a highly engaging platform, with users spending an average of over seven minutes per interaction or visit.

This indicates that people are actively engaging with the platform, and are likely to spend a significant amount of time browsing through the various products and services that eBay has to offer.

Additionally, eBay users spend more than 3 hours and 30 minutes per month on the platform, which is a considerable amount of time spent on a single website. This suggests that eBay is a platform that is highly valued by users and is able to offer a variety of products and services that continuously engage and meet the needs of its users.

It’s also worth noting that eBay attracts a massive audience, with over 700 million visitors each month. This is a testament to the platform’s popularity and the value that it provides to users across the globe.

Source: Similar Web

How many eBay app downloads are there?

eBay is one of the most successful online marketplaces in the world, with over 180 million active buyers.

One of the reasons for its success is its mobile app, which has been downloaded over 100 million times on Android devices alone.

The app allows users to buy and sell items easily, as well as track their purchases and search for deals.

eBay also offers a wide range of services, including eBay Motors for buying and selling cars and eBay Classifieds for local classified ads. With its user-friendly interface and diverse offerings, eBay is a go-to destination for online shopping and selling.

Source: Google Play

Who owns eBay (Who founded eBay)

Pierre Omidyar, an entrepreneur and philanthropist, is the founder of eBay, an online auction firm that he established in 1995. Under his leadership, the company grew exponentially and in 2002, eBay acquired PayPal, an online payment company. Omidyar served on the board of both companies and still owns 5% of eBay and 6% of PayPal. In 2014, PayPal was spun off from eBay.

Aside from his successful businesses, Omidyar is an advocate of impact investments and is committed to supporting global initiatives that aim to address social issues. In 2004, he launched the Omidyar Network, a philanthropic investment firm that has invested over $1.5 billion in non-profits and social enterprises. The Omidyar Network has supported initiatives in various fields, including education, financial inclusion, and governance.

Furthermore, Omidyar is a real estate investor and has stakes in resort properties in California and Mexico. He is also developing real estate in Cabo San Lucas, Mexico. In addition, he founded First Look Media, the parent company of The Intercept, an online news site, and Topic Studios, an entertainment company.

In October 2018, the Omidyar Network spun off its citizen engagement arm, which has been active for over a decade and has distributed $326 million to support various initiatives. The newly-formed entity, Luminate, is dedicated to supporting civic initiatives that promote transparency and accountability in government.

What is the eBay founder’s net worth?

Pierre Omidyar, who is best known as the founder and chairman of eBay, an online marketplace, has a net worth of $11.3 billion as of 2022.

Source: Forbes

eBay.com Marketing Analysis

In terms of website traffic, Direct traffic appears to be the most popular source for ebay.com.

According to last month’s desktop visits, a significant 62.29% of traffic was driven by Direct traffic.

Following Direct traffic, Organic Search comes in second place, generating 24.14% of traffic.

This indicates that ebay.com has a strong and reliable user base that directly navigates to the website.

At the same time, the website also has a visible presence in search engines, which helps attract new visitors. It is worth noting that while Direct traffic is the leading source of traffic, it is unclear what exactly is driving this traffic. It could be from bookmarks, email newsletters, or even typing in the URL directly.

Further analysis is needed to determine the specific factors contributing to Direct traffic’s dominance.

Source: Similar Web

eBay social media marketing distribution

According to a recent study, it has been found that ebay.com is getting most of its social media traffic from YouTube, followed by Facebook and Reddit.

This is a significant finding that highlights the importance of having a strong social media presence in today’s digital age. In order to capitalize on this trend, businesses should consider investing time and resources into creating high-quality content for their social media channels.

This can include anything from engaging videos to informative blog posts that are tailored to the interests and preferences of their target audience.

Additionally, it is important to stay up-to-date with the latest social media trends and algorithms in order to maximize the reach and impact of your content. By doing so, businesses can not only drive more traffic to their website but also build a loyal following of engaged customers who are more likely to make a purchase or recommend their products to others.

Source: Similar Web

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